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Turn Customers into Brand Champions
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"Turn Customers into Brand Champions"

A guide for Chief Marketing Officers.

Are you still in control of your brand? Or has the balance of branding power shifted away from companies and into the hands of the consumer?

It’s a fact: 84 percent of consumers look at online reviews before deciding where to spend their money. To win, you must actively enlist customers as online advocates.

This eBook highlights how you can:

  • Build review volume to improve star ratings and search rankings
  • Make operational improvements to optimize customer experience
  • Strengthen your online presence to attract new business

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